Digital industries. Sopa and Pipa are in a boat, Megaupload falls into the water ...

blackout 300x121 Industries numériques. Sopa et Pipa sont dans un bateau, Megaupload tombe à l’eau...

Sopa for Stop Online Piracy Act and Protect Intellectual Property Pipa Act are two debate legislation currently being debated in US Congress (House and Senate). They reinforced representing the equivalent of the French Hadopi. According to industry observers, their chance to pass the stage of the project appear to be minimal. According to the newspaper Le Monde , "The list of SOPA and PIPA support for decreased. The major record companies and Hollywood studios support these projects. Other key players, such Goddady specialized in buying domain names, has turned around after a brief but intense campaign of boycott. "We remember that such mobilizations, to a lesser extent, had already taken place in the context of ACTA.

0 Industries numériques. Sopa et Pipa sont dans un bateau, Megaupload tombe à l’eau...

The change of the situation is due in part by the blackout of important sites like Minecraft, an online gaming site, and Wikipedia. These sites, whose audience is important all around the world and also in the USA, participated in a show of force since Wednesday. 50,000 blogs relayed the message, the online petition has collected over four million signatures, and Marck Zuckerberg, Facebook founder says on his Facebook page , information given by the Nouvel Observateur , its opposition to these laws. On January 20, in the evening, more than 500,000 people expressed their consent to this position rather uncommon for a person of the size of Zuckerberg inclined to a form of consensuality and neutro-policy.

Al "Megaupload" Capone

Meanwhile, the FBI , Secret Service kind of inside the US, arrested the founders of the site megaupload, famous site in the downloaders community (whose servers were partly in Hong Kong). In turn, an important set of sites using the services of this host of videos, indicated cease their download links supply activities.

It would be unfair to call this fight this battle war between pro and anti-internet. The issue is more complex than that. This is primarily a matter of money. Who will benefit tomorrow: content producers (in this case the studios of movies, series, or video games) or such content aggregators (Google, Facebook, sites offering downloads).

The financial stakes can mate with a societal issue of importance. Our society is at a turning point unless proper solution is offered and satisfies all stakeholders.

A modern society can it be free to pay the most creative of its members? Hard to say no. And this is the main argument of the proponents of SOPA and Popi laws, as was the case in France Hadopi. However, does the proposed solutions, the fee for systematic, is it in line not only with the expectations of consumers, by definition always asking for more while paying less, but also habits entrenched consumption and technological devices to overcome the payment of duties.

revolution numérique 300x243 Industries numériques. Sopa et Pipa sont dans un bateau, Megaupload tombe à l’eau...

The questions are revolutionary. Read here an interesting perspective on the website of France 24 . We feel a real opposition between the supporters of the old society, the production line is paid according to its efficiency on the market, facing a modern society, where the provision of content of course, whether or not paid at fair value. And besides that brings this ultimate value: is the artist (the creator) starting, people who allow the emergence of creativity, those which ensure potential découchés finally those who promote his work and guarantee a decent income to it? How much of these works back to the universality that allows this creation (which artist can clear itself of any marked, if only by inspiration, common things like the environment or previous works).

artistwork4free Industries numériques. Sopa et Pipa sont dans un bateau, Megaupload tombe à l’eau...

To these fundamental issues that pose a company, in addition to questions about the purposes pursued by each other.

A social issue

With the development of internet and its use by internet users to consume, but also to buzzer, criticize or indignant, as addicts by the opportunities given to them, the lines of physical boundaries seem very thin . Unable to regulate morality by customs, governments may be tempted to watch in the extreme these potential threats to breeding companies (which is their main purpose). The e hiatus lies well at this point : the opposition between two principles of law which are here contradictory between the freedom to act, speak, and the freedom to create.

The form of creativity that looks even seems more protean than in previous periods. On a source considered individually, Leonardo da Vinci painting the Mona Lisa (but what part due to the model in the painter's work?), We move to a more collective form of the value creation process.

The lobbying battle ahead is extremely interesting to watch because it poses almost universal questions.

The motion picture american Association (mpaa), the lobby of the film industry, wishes to launch a major campaign on the subject. Nevertheless, it seems that Anonymous, he had outdone by putting its website offside (at least to 20 January 2012 11:49 p.m., at which time I write this).

Stolen Jobs from Creative America on Vimeo .

Nevertheless, it has huge financial resources (evidence that this industry continues to earn money). According Numerama "The entertainment industry does not démordra. She wants to see into force the laws SOPA and PIPA, in one form or another. And is ready to invest big bucks to get there. According to information compiled by the center for responsive politics ( Center for Responsive Politics ), a non-partisan NGO quoted by Politico , more than $ 91 million was spent on lobbying in 2011.

0 Industries numériques. Sopa et Pipa sont dans un bateau, Megaupload tombe à l’eau...

However, this is far less than the $ 185 million spent in 2010 by the entertainment industry to defend its interests in Washington. The digital lobby, by comparison, mobilized "only" $ 15 million in 2010 and 15 in 2011 ".

$ 15 million only, but millions of activists.

Mikaël Cabon

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